Cookie Policy
1. What are cookies?
A cookie is a very small piece of information that a website stores to save and collect basic information. Many cookies are essential to the operation of our website, for example to allow you to make a purchase or create an account with us. Cookies on our site are also used to customise certain areas of content just for you, and to make your browsing experience more efficient and faster. Our cookies are categorised as strictly necessary, analytical, preferences and advertising cookies. Read on for more details.
2. How we use cookies
Cookies on our website are used for the following purposes:
1. To enable you to add items to your shopping basket and purchase them.
2. To enable you to create an account to have information such as order history, or your details remembered for later.
3. To improve the website’s usability by saving you time on making a purchase or tracking your order.
4. To analyse the use of our website through Analytics software such as Google Analytics.
5. Sekonda uses cookies for personalised content and ads.
3. Information collected
The cookies our website uses do not collect any sensitive information such as your name, address, email address, or any other contact details.
Strictly necessary cookies
Cookie Name Purpose
Magento Frontend This cookie is used to identify customers’ sessions which is used for interactions with the Magento ecommerce platform powering the site's online shop.
Magento PHPSESSID private_content_version This cookie is used to identify customers’ sessions which is used for interactions with the Magento ecommerce platform powering the site's online shop.
Analytical cookies
Cookie Name Purpose
Google Analytics _utma
_utmb
_utmc
_utmz
These cookies are used to collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where the visitors to the site have come from and the pages they visited. To opt out of being tracked by Google Analytics across all websites visit: http://tools.google.com/dlpage/gaoptout
Magento _uetvid
ajs_anonymous_id
OptanonConsent
_hjKB
__zlcmid
_BEAMER_FIRST_VISIT_zeKLgqli17986
_BEAMER_USER_ID_zeKLgqli17986
ajs_user_id
_scid
_ga
Hotjar allows us to record the sessions of our users, providing us with insights as to how to better our websites user experience. We however do not record any information such as the data inputted within a checkout process. Hotjar also allows us to present surveys to our website visitors, allowing us to collect valuable feedback that we can use to improve our website.
Third party cookies and links to other websites
Cookie Name Purpose
Google Ads IDE
DSID
AEC
SEARCH_SAMESITE
1P_JAR
__Secure-3PSID
__Secure-1PSID
SID
__Secure-3PAPISID
__Secure-1PAPISID
APISID
SSID
HSID
NID
CONSENT
SAPISID
PREF
__Secure-1PSID
SIDCC
SID
SEARCH_SAMESITE
__Secure-1PAPISID
SAPISID
HSID
__Secure-1PSIDCC
NID
APISID
AEC
S
CONSENT
AID
__Secure-3PSID
__Secure-3PSIDCC
SSID
1P_JAR
__Secure-3PAPISID
UULE
DV
OTZ
We use Google Ads to display ads on their website and other third party websites. Google Ads allows us to tailor our marketing to better suit your needs and only display ads that are relevant to you. To avoid repetition in displaying ads, to stop and detect click fraud and to show you relevant ads based on websites you’ve visited before, Google uses Cookies. Google stores your web request, IP address, browser type and language, date and time of your request, and other details.
Facebook and Instagram

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usida
wd
xs
c_user

datr
presence
dpr
cppo
sb

We integrate Facebook Marketing Pixels provided by Facebook into our website. The pixels collect data about the usage of our websites (e.g. which pages you have visited) and send them to Facebook. The data is used for statistical and market research purposes to understand how users behave after clicking on an ad placed on the Facebook website. This enables us to measure the effectiveness of our marketing campaigns run on Facebook websites and target our advertising to groups created by Facebook. We can also show you ads via your Facebook feed, which you may find interesting according to your website usage.

https://www.facebook.com/about/privacy/

AWIN

aw***** (The cookie name will be different for each Advertiser, but will be the letters 'aw' followed by an id to represent the Advertiser, e.g. aw1001)

bId

Awin Affiliate Network, an affiliate marketing platform for digital advertising services. Awin places Cookies on your device and uses information about transactions such as purchases from one of our webshops. Awin collects information about your browser, device and the time you clicked on one of our ads.

Awin cooperates with different service providers (“publishers”) who display our ads on their websites. Publishers may also place Cookies on your browser. For more information please see Awin's privacy policy:
https://www.awin.com/gb/legal/privacy-policy.

TikTok

abck
bm_sz
cookie-consent
ttwid

tta_attr_id
tta_attr_id_mirror
_ttp

Used by the social networking service, TikTok, for tracking the use of ads.

It enables us to understand how effective our ads are and to compare this to other other websites..

https://www.tiktok.com/legal/privacy-policy-eea?lang=en.

Floodlight

IDE
DSID

DoubleClick Floodlight cookies enable us to understand if you complete certain actions on our website after you have seen or clicked through one of our advertisements served on Google or other platforms via DoubleClick.

DoubleClick uses this cookie to understand the content with which you have engaged on our website(s) so they may subsequently deliver some targeted advertisements to you.

This cookie policy does not cover the links within this site linking to other websites. We have no control over these cookies and encourage you to read the privacy statements on the other websites you visit.
How do I disable cookies?
To fully disable cookies on our website, you will need to change the settings in your website browser. Full instructions for all browsers can be found at http://www.aboutcookies.org/default.aspx?page=1
Rated 'Excellent' by our customers

FabGood delivery time

Good delivery time. Lovely watch! I’ve left the smart watch era and back to analog, it’s fab!

Kim Edwards, 26 Feb 2026

Excellent website quick delivery

Excellent website quick delivery

Mrs Vandepeer, 25 Feb 2026

Quick and easy delivery

Quick and easy delivery. Excellent product

gill, 25 Feb 2026

Great product and prompt delivery

Great product and prompt delivery. Bought this for my wife to replace a generic smart watch and shes very happy with it, especially the find my phone feature as she's always losing her phone in the house!

Keith Singleton, 24 Feb 2026

Quick and easy love my new watch.

Quick and easy love my new watch.

David James Adaway, 24 Feb 2026

Gorgeous watch for reasonable price.

Happy with my purchase.

Anna, 23 Feb 2026

Good Experience

New watch straps arrived quickly, within 2 days of ordering, however there was a limited selection of 20mm straps on the website

Dean Vickers, 23 Feb 2026

Excellent customer service

The buying process was excellent, customer service spot on. Royal mail delivered to the wrong house, which we didn't know, when I reported a failed / missing delivery the Sekonda Customer Support team where excellent and immediately offered to send a replacement. However the watch turned up, at another neighbours house. Only Royal Mail let the delivery process down.

Mr Tim Gaston, 22 Feb 2026

It would be nice to receive and make…

It would be nice to receive and make calls at this price, this model does not. All health readings must be 95% correct, which I have not checked. THE STEEL CASEING IS BRILLANT WITH GENUINE LEATHER SYRAP MAKES IT A TOUCH OF CLASS.

Mr Mahomed Noormahomed, 21 Feb 2026

I was sent the completely wrong item

I was sent the completely wrong item

D NI, 21 Feb 2026

highly recommend

Easy to use and order web page. Great smart watch Super fast delivery.

Jules Banham, 21 Feb 2026

Very Happy

Very Happy , A great watch for a great price .

Mrs B McFadden, 20 Feb 2026

Great price and super speedy delivery

Great price and super speedy delivery, my wife loves the watches. Would definitely use Sekonda for further purchases when required

Roger Sibley, 20 Feb 2026

I am happy with this watch

I am happy with this watch, the battery lasts about 5-6 days.

Gabriela Haleta, 20 Feb 2026

The watch is disappointing.

The watch was dispatched and delivered very quickly. The watch was unfortunately rubbish. It was billed as the "watch for a long run". The gps is poor. I used it for 2 runs. The gps didn't kick in until about 300m into both runs. It doesn't have the capacity to add apps from the phone such as the Ring doorbell. Battery life was poor. Fully charged it, wore it one day and for one run and it dropped to 40%.

Chris Bury, 20 Feb 2026